ADIDAS GOES ALL IN FOR FOOTBALL FANS WITH LAUNCH OF VIRTUAL STADIUM
ADIDAS GOES ALL IN FOR FOOTBALL FANS WITH LAUNCH OF VIRTUAL STADIUM
– ‘all in arena’ launches exclusively for MENA market – – Fans
unite to experience 2014 FIFA World Cup Brazil in real time, marking the
first brand platform of its kind in the region– Hot on the heels of the launch of adidas’all in or nothingWorld Cup campaign, the world’s leading football brand is continuing its commitment to providing an unrivalled tournament experience to sports fans across the region with the launch of the adidas‘all in arena’. The virtual stadium will unite fans via , connecting them in real time for all World Cup matches.
Launching exclusively for the MENA region, adidas promises to take fans closer to the action and the glory than ever before by giving them a taste of a World Cup stadium atmosphere accessible on their fingertips – either through their PC, or mobile.
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